Who considers the repetitive advertising of Harvey Norman on TV & radio,to being brainwashed?
Q. I consider the constant advertising on all channels of TV & Radio by Harvey Norman as little more than brainwashing.It has reached the point of using the mute button on the remote every time their advert appears on sceen and turning off the radio when I hear it start. On principal due to this constant advertising I will not shop at their stores. I understand there has to be advertising but do not want to be told over and over again during a programme of the many sales and the offers of no payment for long periods of time. There are many others but I find this company the worst. At times the same items are advertised within few minutes of each other. If the watchdogs are contacted,the reply is pages of facts and figures to prove the… [cont.]
Asked by nicknook - Sun Sep 9 01:57:43 2007 - - 1 Answers - 1 Comments

A. Why is it with advertising that we tend to consider ourselves immune to it, while we are worried that everybody else is heavily influenced by it? I've not seen the particular advertisement, but would find it hard to believe that advertisement can have a brainwashing effect.
Answered by keulenae - Sun Sep 9 04:42:19 2007

What's the difference between majoring in Advertising and majoring in Advertising Design?
Q. What's the difference between majoring in Advertising and majoring in Advertising Design? At Syracuse University they are two different majors. Advertising is in the school of public communications, while advertising design is part of the college of arts and sciences...??
Asked by Sophie - Mon May 4 00:42:29 2009 - - 2 Answers - 0 Comments

A. Advertising Design is the creation of the graphic components in advertising, such as illustrations, package details, visual symbols, print ads, TV commercials, direct mail. Generally, artists ("art directors") take this major. It calls for a lot of design work and requires artistic talent. Advertising is the body of persuasive and informational communications designed to influence the purchasing behavior and/or thought patterns of an audience. Advertising is a marketing tool. Artists (art directors) may major in this, but it is usually majored in by people interested in management, copywriting, and the like.
Answered by lordreith - Wed May 6 19:48:18 2009

What is a typical advertising budget for companies shown as a percentage of sales?
Q. what do companies spend on advertising? What is the percentage of sales that a consumer electronics company spends on advertising? How are advertising budgets decided?
Asked by okbye - Mon Feb 20 20:27:27 2006 - - 2 Answers - 0 Comments

A. This is a very broad scoping question. Each specific industry will spend a different percentage of gross revenue on advertising. If a company has good exposure to a physical location, lets say they are located on a busy street and they are a retailer, they don't need a large budget for advertising. Furthermore, product specific companies will fluxuate advertising costs based on where they are in the product life cycle (Educational advertising costs may be larger than other costs). There are two primary ways that a company can decide budgets for advertising; top-down and bottom-up. Imagine upper management on top and marketers on bottom. In a bottom up situation, the marketers will design the budget and propose it to management. In… [cont.]
Answered by Steve F - Sat Mar 25 15:51:08 2006

What are the OBJECTIVEs of AIRLINE advertising?
Q. Airline companies are so powerful in advertising. Why is that? I need general objectives of such advertising for my advertising class. Can I also have any reference from websites etc.? Thank you very much!!!
Asked by kimberlyn M - Tue Sep 18 08:42:52 2007 - - 8 Answers - 0 Comments

A. what do you mean, what are the objectives? What are the objectives of any advertising? To sell stuff. In this case, to sell airline tickets and have you choose one airline over another.
Answered by dragonfly_3 - Tue Sep 18 09:02:29 2007

What advertising company made McDonald's ad during the Olympics with those two boys soccer teams?
Q. There was this nice commercial during the Olympics by McDonalds that showed 2 boys soccer teams, when the one team won they taunted the other losing team of boys until the losers got McDonalds food, then they shut up. What advertising company made that commercial?
Asked by asdasdasdasd - Thu Aug 28 16:46:58 2008 - - 2 Answers - 0 Comments

A. Most likely it was DDB in Chicago. McDonald's uses a lot of different ad agencies for regional spots across the country, but the national spots are usually done by other Leo Burnett in Chicago or DDB in Chicago.
Answered by honky275 - Thu Aug 28 20:05:06 2008

How much do advertising usually pay per click while advertising online?
Q. How much do advertising usually pay per click while advertising online? I know that depends on the industry and on the product that one is advertising but if one were to advertise an online business, how much is she/he expected to pay per click if chooses the pay-per-click option?
Asked by Albanioti - Wed Apr 1 13:16:28 2009 - - 3 Answers - 1 Comments

A. this is up to you... you can bid from $0.10 to more... but before that, you must have to know, how much you will get from your product... be careful of your bid... if you do wrong, you will waste you money... if like to know more about PPC, you can go to i am always go to that site for research and i will get some great idea from there...
Answered by Maria - Thu Apr 2 02:52:54 2009

How can I start my own advertising company?
Q. What must I do to start my own successful advertising company?
Asked by OneBrilliantMan - Sat Dec 26 11:18:43 2009 - - 4 Answers - 0 Comments

A. The fact that you are posting here online suggests to me that you are not ready to start an advertising company. The first step is to get experience in the industry Then move into more contract work. Maybe some small jobs. Depends on what you specialise in. You will build you business through word of mouth and then you can actually bother registering.
Answered by flingebunt - Sat Dec 26 11:39:32 2009

What do you think about advertising in social networks?
Q. For a small business , do you think advertising in social network like orkut help to reap profits? How does advertising in social networks work ?
Asked by ghost - Tue Sep 2 05:21:17 2008 - - 5 Answers - 0 Comments

A. Hey, (Bare with me on this one, I'll answer your questions and share some damn good techniques) I own my own marketing company and have been involved in the internet industry for a long time now so am quite clued up/experienced in pretty much all forms of web promotion and marketing. The answer to the question is your profit depends on what you're selling, how well your selling it and who to. Social network advertising can see you reap profits or sew losses due to high advertising costs and low conversions, but they are fantastic sources for traffic!! The reason social network advertising is so effective is that they are places where countless amounts of millions of people go on a daily basis, like everyone watching MTV at the same… [cont.]
Answered by mucus592585 - Tue Sep 2 12:23:04 2008

How much do advertising agencies here in the Philippines charge?
Q. How much do advertising agencies here in the Philippines charge? For example a TVC? POPs? Print ads? A full campaign for a client? It would also be very helpful to know the rates of big agencies (like BBDO Guerrero, TBWA, Publicis Jimenez Basic, Ogilvy, Etc.) and the smaller players in the industry. Thanks
Asked by anjcuyegkeng - Mon Nov 9 01:41:18 2009 - - 1 Answers - 0 Comments

A. It really depends on what kind of media you plan to use... around 50,000 the lowest fro print ads and can skyrocket from there. If you wish to post your products and services on the net or may want to find suppliers. you may want to visit bizeen, its a website with business profile of suppliers and buyers in the philippines.
Answered by Mig - Tue Nov 10 22:54:31 2009

internet selling and advertising at a low cost How do I find information?
Q. I need to know the abc's of starting a internet business to advertising and getting customers. I am a beginner so I would welcome any help possible.
Asked by Melchior S - Wed Jun 20 18:08:42 2007 - - 3 Answers - 0 Comments

A. First up, do you have a website?. If not yours personally, do you have a reference number to or name generated for you to say people are responding to the ads that you have done? If thats sorted, you need to look up "free advertising". Most advertising sites on the net have a spot fro free ads, and you should do up to 20 different sites a day. I am suprised your trainer hasn't given you a list. Don't spam a site though, this will get you banned. create a small ad that states in simple terms what you are offering. Do NOT overdo it, or make it too good to be true. When you go to each different site just copy and paste the same ad in each site. If youare not getting the response you want after a few weeks, you may need to change your wording.… [cont.]
Answered by kate_capewell - Wed Jun 20 19:19:27 2007

How much should I charge for advertising sponsorship?
Q. I am planning to make my business mobile. I am going to put my company logo with some other suppliers advertising on the side of my trailer. How much is the average sponsorship for advertising
Asked by Dan W - Fri Dec 1 15:53:23 2006 - - 3 Answers - 0 Comments

A. About $5 per thousand ad views is pretty cheap with a bonus for clicks.
Answered by New Millennium Minds - Fri Dec 1 20:12:36 2006

How does online advertising work? Can someone point me to an article describing the process?
Q. What I want to know is how advertising content is placed onto a server and how that content is delivered from the server to me, the person viewing it. Someone must have written about this somewhere!
Asked by Jordan - Thu Mar 20 02:31:54 2008 - - 2 Answers - 0 Comments

A. there are so many ways to advertise online. The most popular is through google your yahoo. Google is called adwords (do a google search and you will get tons of info on it) and yahoo is I think just yahoo advertising. You create an ad, and link to a website and pay per click. They have special code you can install to find where the click came from, what pages they visited and if they bought from clicking that ad. There are tons of articles on it out there, just go to google adwords and check out what they have there and they have all the info you will never need and pretty much the same applies for most others. You also have cost per impressions (which is how many times the ad is viewed, not clicked, cost per acquisition, which is… [cont.]
Answered by MannyV3 - Thu Mar 20 03:12:57 2008

How does a Canadian business find an advertising broker in Canada?
Q. I'm trying to find an advertising broker in Canada. I want to advertise in Canadian mags like loulou, flare, chatelaine, canadian living. I heard it's cheaper to do this through a broker - anyone know any companies that do that?
Asked by Ivo Rush - Sun Feb 11 16:00:49 2007 - - 3 Answers - 0 Comments

A. If you look in the front pages of most Canadian magazines, for instance Canadian Living Magazine it will give a complete breakdown of Departments and contact people for them, including sales and on line sales, etc. If you are interested in advertising in any particular magazine you should find out what companies they deal with. and contact them. I'm sure you could get the info you need from the magazine staff.
Answered by SAWGIRL - Wed Feb 14 19:29:56 2007

How should I go about getting a advertising job?
Q. I'm 4 classes away from my BA degree in advertising. I already have a BA in finance, though I don't like this area. My question is what is the best way to find a job in advertising/sales?
Asked by ME - Tue Feb 5 01:12:17 2008 - - 4 Answers - 0 Comments

A. What aspect of the advertising team will be your specialty? If you have no direct experience, find a smaller company to target. As a new person to the field, you are going to have be able to sell to them to meet their needs specifically. So as you look through job descriptions, look for those specific markers that you will need to elaborate and emphasize in your cover letter. As always, know about the company you are applying for. For example, ABC Advertising has run a classified asking for a specialist or whatever along with skills and experience preferred. With the exception of those that state they want several years experience (versus at least one year), send your resume anyway. If you get an interview, you will need to know the method… [cont.]
Answered by pecial Unicorn - Tue Feb 5 02:23:15 2008

What do you guys think of outdoor advertising? Is it a pollution or a good way for companies to advertise?
Q. In details, is all about the commercialization of public space for private gain? Should outdoor advertising be banned?
Asked by Aniz B - Thu Mar 13 03:01:19 2008 - - 3 Answers - 0 Comments

A. Are you talking about billboards, or more widely to the light signage that goes on the sidewalk beside premises as well? Both, IMO, should be much more strictly regulated, they are unsightly, and usually contain too much information for a casual drive-by to get any use from anyway. The lit ones not only use energy that, in this current climate, we should be conserving, but also cause light pollution and distract wildlife such as migrating birds. The plastic handmade signs that you see along the roadside are even worse, they really are litter, and highly unfriendly to the environment, those ones should absolutely be banned and offenders fined. Along busy roads there are usually so many billboards that I highly doubt they are effective… [cont.]
Answered by Viridian - Thu Mar 13 03:17:12 2008

How could internet advertising be made better?
Q. I know that nobody LIKES advertising. I agree that the advertising out there sucks and is annoying. So... That's my question. Assuming that we aren't going to pay for all the web sites we use, how could online advertising be changed to be a better experience for users AND more valuable for advertisers so they want to buy it?
Asked by Pixel - Tue Oct 21 12:00:53 2008 - - 1 Answers - 0 Comments

A. The buyers online use phrases called keywords to search for an item. Thus the advertising that works for both the consumer and the advertiser is the one based on a good keyword research. In addition, the ads have to portray the product in an unbiased and interesting way. A misrepresentation will neither help the advertiser nor the consumer, because it will be exposed sooner or later. An honest ad will bring repeated sales. More on this subject can be found in the following website:
Answered by umamail1 - Tue Oct 21 13:30:01 2008

Is there any main difference between Advertising and Marketing?
Q. I know advertising is in a subset of marketing; when you are advertising, you are marketing but you can be marketing when you are are not necessarily advertising. Is there any main difference between Advertising and Marketing?
Asked by TETRegime - Fri Sep 5 06:29:37 2008 - - 1 Answers - 0 Comments

A. Marketing is a broad term for satisfying consumers wants and needs (with a profit for your company). This involves the 4Ps, or in today's terms it is 5 Ps - Product, Promotion (Advertising), Place (Distribution), Price, and People(Target Market). So, essentially, advertising may be seen as part of the promotional aspect of your marketing mix. I hope this helps.
Answered by brefrm - Fri Sep 5 09:16:19 2008

How will the outcome of advertising be influence by new media?
Q. Will advertising be able to survive in the future? Since everything is now being done online and etc,
Asked by Denise R - Mon Nov 9 15:58:34 2009 - - 2 Answers - 0 Comments

A. yes, i am
Answered by Billy - Mon Nov 9 16:25:06 2009

How do free newspapers make money apart from advertising? Are there other streams of revenue?
Q. The Evening Standard (in London) paper recently turned into a free publication. I understand that they did this as they believe the increased revenue from advertising (due to rise in readership levels) will be more than previously received with the cover price. Can they make money in other ways apart from advertising whilst being a free paper? Agent, thanks for your take. I appreciate it. It will be interesting to see if the national papers go down the same route in the future. I guess it will depend ultimately on their readership volumes and moves taken by competitors.
Asked by Anand - Mon Oct 26 18:21:32 2009 - - 3 Answers - 0 Comments

A. they use several other instruments for income: lottery games, paid publications, sms games, getting sponsorships and donations...
Answered by vlad - Wed Oct 28 16:44:23 2009

What are the most effective ways of marketing/ advertising my home for sale?
Q. I am trying to sell my home in a somewhat declining neighborohood in Nashville, TN. It is listed with an agent. She advertises in the little home magazines you find in the food stores and the Bob Parks catalog. Of course it is on MLS, and there is a little sign out front with a 2nd sign showing "1 acre". Can anyone suggest effective ways of advertising? I am willing to spend the money if it is worth it.
Asked by Fred Head - Mon Jun 4 13:02:53 2007 - - 5 Answers - 0 Comments

A. There's not much more you can do at this point. You can try to lower the price, but other than that? This is a buyer's market, and putting more advertising up isn't going to do you any justice. You have an agent working for you--that's the best thing you COULD do for yourself.
Answered by FaZizzle - Mon Jun 4 13:05:54 2007